Prada
Miu Miu
April 29, 2020Roberto Cavalli
April 29, 2020
Prada was started in 1913 in Milan, Italy by Mario Prada and his brother Martino. The company started as a leather goods company that exported steamer trunks and handbags from England. Eventually Mario's daughter Luisa took over, and the company was finally inherited by Luisa's daughter Muiccia in 1978.
When she was finally given full creative reign, her modernized "classic Prada handbag" became an overnight sensation in 1985. After the successful launch of the ready-to-wear line in 1989, the brand has become a premium status symbol since the 1990s.
Prada is now a billion-dollar company offering a techno minimalism based on pared-down design, innovative fabrics, and computer-enhanced patterns that have become influentially iconic.
